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The book is a compendium of creative ideas, proven prospecting techniques, potent marketing campaigns, and easy-to-adapt customer retention strategies. You find ideas that helps you understand your marketplace better, and have a mastery of your industry to attract and retain your target customers, as well as boost the volume, value and quality of your business with them. It provides you with ideas on how each of these procedures can be implemented instantly in your business.
All customers are not the same, no matter how they appear in their face value. The buying psychology of existing customers differs from that of new customers and you must adapt your strategic engagement differently to suit every one of them. That’s one secret that successful companies understand- knowing how
to bait your acquisition, development and retention effort to those customers because you realize they are the most valuable asset you’ve got. You must know how to think about customer lifetime value and market valuation. 80% of your business growth comes from your existing customers.
The book provides you with information that gives you competitive edge in the customer-success space.
Your business profitability is enhanced if you use proven customer-engagement techniques that wins you the customer and retains them for a lifetime. You don’t just attract new clients, you renew their patronage, loyalty and upsells to expand your business and profitability without using a one-size fits all approach.
Ideas and information in this book will boost your customer acquisition strategies in a digital world, no matter what you are trying to achieve per time. It could be communicating price increases, or apologizing for business operational failures, or advancing your upsell techniques, or ensuring renewals. You will find
values in suitable social media marketing- especially to millennials, influencers and content marketing techniques. Information that helps you to effectively deplore targeted and measurable marketing approaches to improve your audience engagement, promote your product and brand awareness, and get
The truth remains that until there is a sale or purchase from customers there is no business. Only customers who are happy and trust the quality and reliability of your service or product make sales happen consistently. Businesses stink if the owner does not know how to win repeat patronage from satisfied, loyal
The dream of any businesses is to have steady flow of patronage, but you need to know how best to pamper your customers to evangelize you to others. Most people fail because they offend and frustrate their clients without knowing they are doing anything wrong. Reading this book will open your eyes to those salient
things you and your staff do that make customers badmouth your business and swear never to show up again.
Business is the customers’ world. If you do not know how to listen to understand their behaviour to give them the best nourishment, those who do will take the market from you. Get this book and your business will spiral up when you implement the ideas recommended. Press the buy button now. Please!
Ucheka Anofienem- Director, Skill Development Information System Ltd. helps business owners and organizations to expand their capacity to make money by using overlooked marketing and leveraging strategies. An Idea Creator; Breakthrough Thinker; Human Capital; and Business Development consultant.
A highly sought-after value-oriented business development strategist, an innovative marketer and impactful career trainer. Ucheka is skilled in knowledge and information transfer, and a delight as keynote speaker in seminars, conference and workshops. He is an excellent teacher that gives much more
value for money paid. He helps those that need concrete money-spinning, and cost-saving ideas to move their business to higher levels.
Since 1998, he has worked to create capacity building value for organizations and clients. Ucheka is a Document Development Specialist, Research Writer, Business Coach, and Author with over fifty published works. His first degree is in English and Literature, Master’s degree in International Law and Diplomacy from the Universities of Benin and Jos respectively. Contact: 234 (0) 8164746117, Email: firstname.lastname@example.org