About The Book

If you don’t understand your market, you will take what you like to your customers, ignoring what they need. Prospecting and competing in the warzone of the sales world take more than skills. The basic foundational attitude that is overlooked, the ordinary customers’ psychology, the compulsory tenets of

emotional human relation, and knowing how to satisfy the hunger in the buyers mind are most crucial element in the buyers world.

People with skilled marketing strategies make the most money in business, whatever they are involved in. Marketing skill is the greatest asset for anybody in business. It is estimated that 80% of people who aspire to make money online are not making a dime. Reason being they do not have relevant valuable skills, or current ideas of what to do to sell their services, products, or their influence to their target audience. Most people do not like the word ‘marketing’ or the term ‘salesman’ because it reminds them of fellows who go knock at doors approaching strangers to buy what they are not interested in. Anyway, the world

has gone beyond that with digital marketing. However, this book shows you the skills, attitude, qualities, and impressions that gets you the order, make the customers call you, make the sales and bring in the money.

The book arms you with information about the modern digital tools, techniques, strategies and unique commonsense to market your services effectively to get all the money and results your competitors can only dream of.

Marketing skills hold the key to business, whether you are operating as an individual or a consultant, working in a team, or working for an establishment. Everyone is a marketer. We are always selling something, so long as you seek to relate with other people, even if it is to pass a simple message across to another person, or to buy something, or make them accept your ideas or influence. This work contains crucial information that gives you constant winning edge, whether you sell offline or market online. It gives you rare knowledge, special ideas, unique strategies, and wise commonsense that helps you relate with people, manage or organize your business, and get all the results you want- whatever

that means to you. Take it or leave it. Competition is stiff, and marketing approach that gives result in this digital age is not easy to apply, otherwise you will be a guru making as much money as you want. The truth is, if you can’t

measure up, competitors will swallow up your business in the market place, or at best you exist in mediocrity. What’s more-frustrations, no money, wasted time, effort and resources? But that is not what you set out to achieve. You need results, isn’t it? This book will help! Stop the marketing mistakes. Whether you are doing business online or offline, the emotions of the buyer are relatively the same. If you understand them then you will excel easily. Otherwise, you waste so much energy, resources and time achieving little. You can benefit from the details provided by the author. He looks at the subject matter from the most unusual dimension, and you will have a totally new experience reasoning and realizing the missing points in your previous marketing approach. Remember, when you do the uncommon, you get uncommon results. The information that gets you killer results and beat your competitors to the game are here. Enjoy!

About The Author

Ucheka Anofienem- Director, Skill Development Information System Ltd. helps business owners and organizations to expand their capacity to make money by using overlooked marketing and leveraging strategies. An Idea Creator; Breakthrough Thinker; Human Capital; and Business Development consultant. A highly sought-after value-oriented business development strategist, an innovative marketer and impactful career trainer. Ucheka is skilled in knowledge and information transfer, and a delight as keynote speaker in seminars, conference and workshops. He is an excellent teacher that gives much more value for money paid. He helps those that need concrete money-spinning, and cost-saving ideas to move their business to higher levels.

Since 1998, he has worked to create capacity building value for organizations and clients. Ucheka is a Document Development Specialist, Research Writer, Business Coach, and Author with over fifty published works. His first degree is in English and Literature, Master’s degree in International Law and Diplomacy from the Universities of Benin and Jos respectively. Contact: 234 (0) 8164746117, Email: ucheka1968@gmail.com